What should be included in the business plan for my business account?

Your business plan for your business account should be clear, concise and easy to understand. It should include a brief summary of:

• the nature of your business
• information about the business owners
• information about its' products and services
• your business market, your customers and the competition
• marketing and sales, operations and logistics
• SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats)
• your Unique Selling Point
• financial forecasts (cashflow, profit and loss) - template available on our forecasting tool
• an appendix for any detailed information such as market research data